Happy Valentine's day to our lovely TokyoTreat family! February is all about sharing the love and we will do so by sending you a whole box filled with sweet Japanese snacks! Share these with your boyfriend, girlfriend, family, friends or treat yourself. (Because you deserve it!) February's box includes many exciting snacks from well-known Japanese...

It's almost the end of the year, that means fukubukuro shopping! (Check out this article if you're not familiar with the phenomenon of fukubukuro lucky bag shopping). Most brands and stores will start selling their fukubukuro's at the beginning of the new year but Japanese donut chain Mr Donut decided to be early this year....

With the Bump of Chicken new single "Shinsekai" playing on the background, once again Your Name producer Genki Kawamura tell us a story about a quest for Love. This time for the occasion of the 70 years of Lotte, the famous Japanese chocolate brand. The video itself features most of the popular Lotte product, 17...

Japanese people do love their anime and character themed goodies for their everyday life such as the huge sucking Kirby plushie pillow and the Super Mario party goodies. Now you can also dress your pet in style with the new line of pet supplies that has been released! The line includes goodies and outfits from...

New Years in Japan is a very important time of year, in fact it is the MOST important time of year! Forget Japanese Christmas, New Years is when everyone has time off work, companies release cool expensive food like these gold leaf potato chips, and families get together and eat New Years cooking, also known...

What is THE perfect Japanese snack for you? Something with chocolate or chips? Let's take this short quiz and find out! Don't forget to leave your result in the comments! Did you order TokyoTreat's January Japanese snack box yet?